Four months after launching their distinctive new mental health brand in Australia (Ramsay Mental Health), Ramsay Health Care have now partnered with SignSite Group to implement the next phase of their rebranding strategy: The renaming of their mental health clinics.
Ramsay Mental Health is Australia’s largest private provider of mental health services, treating more than 70,000 patients per year and partnering with 370 visiting psychiatrists.
The goal behind this rebrand is to make it easier for patients to identify their local Ramsay Clinic and thus improve their access to high quality mental health services.
Ramsay’s mental health clinics in Queensland, New South Wales, Victoria, South Australia and Western Australia will now be rebranded to include the words Ramsay Clinic before each location.
