23 January 2025

Supporting Hanson in its National Rebrand to Heidelberg Materials

The Project

When Hanson embarked on their monumental rebrand to Heidelberg Materials, we at SignSite Group were proud to play a role in their journey. With our expertise in signage solutions, we assisted in transforming selected locations, ensuring the new branding was showcased prominently and effectively.

One standout achievement was delivering a striking 21-meter-wide by 6-meter-high installation at their West End site in Southeast Queensland. This piece not only commands attention but also encapsulates the scale and impact of Heidelberg Materials' new identity. Throughout the project, we worked closely with Hanson to ensure consistency and quality, aligning our solutions with their vision for the brand's future. This partnership highlights our ability to execute large-scale, high-impact signage projects while maintaining precision and professionalism.

As Hanson transitions to Heidelberg Materials, we’re thrilled to have contributed to such a significant milestone in their history.

Project Planning

SignSite Group played a key role in the national rebrand of Hanson to Heidelberg Materials by meticulously planning and executing the transformation of three key sites. Our involvement began with comprehensive site surveys and detailed assessments, where we identified opportunities to enhance brand visibility and provided stakeholders with a clear overview of the potential for impactful signage. Once the scope of work was finalised and aligned with the new branding guidelines, our production team moved swiftly to bring the vision to life. We managed every stage of the process with precision, from fabricating large-scale signage elements to ensuring all materials met the highest standards of quality and consistency.

To streamline the transition, we coordinated delivery and installation schedules with meticulous attention to minimising business disruption. Our team executed the changeover efficiently, ensuring that each site seamlessly adopted the updated branding in a way that reflected the scale and significance of Heidelberg Materials’ new identity.

By collaborating closely with Hanson, we successfully delivered a cohesive, impactful rebranding across multiple locations, reinforcing our expertise in managing complex, multi-site signage transformations.

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